Commerce That Converts

An ecommerce project is not done when the checkout works — it is done when the conversion rate, average order value, and repeat purchase rate meet their targets. We build commerce systems with analytics instrumentation from day one, so optimisation decisions are data-driven from launch.

Shopify Development

  • Custom Shopify themes with Liquid, Alpine.js, and Tailwind
  • Shopify App development with the App Bridge and Admin API
  • Shopify Plus for enterprise with customised checkout extensions
  • Headless Shopify with Next.js frontend via Storefront API

Custom Marketplace Platforms

When Shopify cannot meet the requirements — complex multi-vendor commission structures, B2B pricing tiers, rental or subscription models, or industry-specific compliance — we build custom. Our custom marketplace stack: Next.js frontend, Node.js/Python backend, PostgreSQL with row-level security for seller isolation, Stripe Connect for multi-party payments, and Elasticsearch for product search.

B2B Commerce

B2B ecommerce has requirements that B2C platforms handle poorly: customer-specific pricing, purchase order workflows, credit terms, multi-user buyer accounts with approval chains, and ERP integration. We have built B2B commerce platforms for distributors, wholesalers, and enterprise procurement systems across 15 countries.